
In the 1948 British film The Red Shoes, Boris Lermontov, a famous ballet impresario, poses a question to Vicky Page, an aspiring ballerina whom he has just met:
Boris: Why do you want to dance?
Vicky: Why do you want to live?
Boris: Well, I don’t know exactly…why, er, but I must.
Vicky: That’s my answer too.
Vicki is a brilliant dancer and Lermontov casts her as the lead in a new ballet called The Red Shoes, based on the Hans Christian Andersen fairy tale, about a woman who acquires red ballet slippers that will never let her stop dancing.
Which mirrors Vicki’s life—as Lermontov demands total devotion, eventually making Vicky choose between dancing and the man she loves.
It’s all terribly melodramatic, but it raises a tantalizing question…
Why is Vicky so compelled to dance?
Why is my daughter so compelled to sing and play the guitar, which she recently did in the school talent show? (She was great, thanks for asking.)
Why are so many of you compelled to tell stories, working furiously to make them excellent?
All these things take a toll on our bodies and psyche. They pull us away from our friends and family. They seldom pay off with good money.
The challenge, I think, is part of the appeal. There’s something called the Effort Paradox, which means despite our natural aversion to taking the hard way, we find something appealing about working hard for something.
If a mysterious stranger gave you a gem of a poem or story and said, “I want you to have this, put your name on it, publish it, sell it,” and you did so to much acclaim, would that be satisfying? Probably not.
The arts are especially seductive, but the Effort Paradox can apply to anything, from science to coding to athletics to spelunking.
And it’s not just the difficulty. In these pursuits, we become possessed with a wild desire to push and push for an unattainable perfection. The quest holds at least as much pain as pleasure, but it makes us feel thrillingly alive, flying right over the mundane parts of our lives.
It’s like when you’re watching a game, it’s close, seconds left, and you’re glad you’re not the one handling the ball because that’s way too much pressure, but this moment is exactly where that player wants to be, in charge of their high-stakes destiny.
That might be how you feel when you’re conjuring a piece of writing out of the empty air.
Also…it’s a chance to create something significant. Something that makes your mark. Something that’s yours and yours alone.
It’s a way to write your name on the universe.

Alex Steele
Gotham President